In the Spring of 2025, the owner of Forte Music came to me with the task of reimagining how they market themselves on social media platforms. As a small business that has proven its top quality and prestige to the surrounding areas, the problem was not that people were unfamiliar with the company, but were more so unaware of the long list of products and services that Forte Music provides. Over the course of a few weeks, we collaborated on finding what products needed to be promoted most, and I encouraged a rethinking of what an ad creative might look for the company. Below are a few examples of the content that is now driving in new business and getting old instruments off the shelves and sold.
